Founded in 2004, our clean beauty edit is powered by nature and guided by science to represent the world's best and most effective natural beauty brands. With over 17,000 authenticated five star reviews you know you're onto something good.
Britain's Most Positively Reviewed Organic Skin Care Store
Skincare
From gentle cleansers to luxurious moisturisers, each bar is meticulously crafted to promote radiance, health, and tranquility.
Haircare
Balade en Provence's solid hair care bars, blend natural, vegan ingredients for eco-friendly cleansing. They reduce plastic waste, offering a sustainable, travel-friendly beauty solution.
Men's Skincare
Balade en Provence for men features natural grooming bars, including face & eye cream, face wash, shaving, shampoo, and all-in-1 bars. These eco-friendly, solid products are crafted for men's skincare and haircare, emphasising sustainability and convenience
Did somebody say free gift?
Treat yourself to a full size free gift on us when you spend £60 on anything at mypure.co.uk. Take a look at all our free gifts here
WHAT OUR CUSTOMERS SAY
Great range of products, always offer some freebies at checkout depending on the size of the order, and delivery is very prompt and in eco-friendly packaging
I was looking for cruelty free makeup and treatments and am glad i happened upon the website. I have already recommended the website to other people and have shared some of the sample sachets
Great service, speedy and well packaged. Item ordered as expected and good price. Really enjoyed the free samples that I was able to choose with this order. Definitely recommend this site
Wide range of ethical, chemical free and organic products. Very reasonable prices. The website was very easy to use. My order had free postage and arrived very quickly