Everything sold by mypure is sulfate free (sodium lauryl sulfate SLS, sodium laureth sulfate SLES, ammonium laureth sulfate ALES), paraben free & phthalate free. To find out about other chemicals you may want to avoid view our mypure promise and the chemical checklist.
Everything sold by mypure is sulfate free (sodium lauryl sulfate SLS, sodium laureth sulfate SLES, ammonium laureth sulfate ALES), paraben free & phthalate free. To find out about other chemicals you may want to avoid view our mypure promise and the chemical checklist.
Key Ingredients
Full Ingredients
Eco-Cert, the European Organic Regulator, have assessed all the ingredients used in this product and certified that they are safe and gentle enough to be used in certified organic products. Eco-Cert say that whilst most sulfates are still not permitted in certified organic products, the exception is Ammonium Lauryl Sulfate (ALS) which is not irritating & very gentle on the skin. Eco-cert’s decision to permit ALS was based on the latest research into the irritancy of cosmetic ingredients.
AQUA (WATER), MENTHA PIPERITA WATER* (MENTHA PIPERITA (PEPPERMINT) LEAF WATER), AMMONIUM LAURYL SULFATE (Eco-Cert approved), COCAMIDOPROPYL BETAINE, GLYCERIN, PARFUM (FRAGRANCE), DECYL GLUCOSIDE, BUTYROSPERMUM PARKII BUTTER* (BUTYROSPERMUM PARKII (SHEA) BUTTER EXTRACT), COCO GLUCOSIDE, GLYCERYL OLEATE, TOCOPHEROL, POLYEPSILON-LYSINE, DEHYDROACETIC ACID, BENZYL ALCOHOL, SODIUM CHLORIDE, BENZOIC ACID, SODIUM BENZOATE, POTASSIUM SORBATE, CITRIC ACID, HYDROGENATED PALM GLYCERIDES CITRATE, LINALOOL.
*Ingredients from organic farming
99,4% of total ingredients are natural
11,2% of total ingredients are from organic farming
Lovea Bio Burkina Shea Butter Nourishing Shampoo has been reviewed 22 times.
Rebecca, Glasgow
"Very good value for money and doesn't seem to leave my hair greasy.
Lorna, St. Ives
"fab shampoo. left my hair feeling lovely.
Wendy, Langley
"THIS SHAMPOO LEAVES MY HAIR LOOKING BEAUTIFUL AND SOFT
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The Lovea range of certified organic skin, hair & body care is packed with nourishing natural ingredients. The three key ingredients in this range are: Tahitian Monoi (normal hair & skin), Burkina Shea Butter (dry skin & hair) and Moroccan Argan Oil - sometimes know as Moroccan Oil (for skin & hair that needs special care).
Argan Oil or Moroccan Oil (for skin & hair that needs special care) has been used for centuries by local tribes in North Africa but only recently has it come to the attention of cosmetic scientists. Research shows that the oil is packed with beautifying ingredients like vitamin E, phenols, carotenes and essential fatty acids, in fact it is over 70% oleic & linoleum acids. These essential fatty acids are also known as the skin vitamin - Vitamin F, and just like other vitamins the body is unable to produce its own Vitamin F.
Lovea products are certified organic by the French organic certifying body: Cosmetique Bio & ECOCERT. The entire range is suitable for vegetarians... (as are all eco-cert products)













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