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Natural skin care: Airbrushing is too misleading

Natural skin care: Airbrushing is too misleading Fans of natural skin care should be made aware when pictures in fashion and style magazines are airbrushed, according to one expert, who said misleading images could encourage women to aim for an unrealistic appearance.

Mary George, a spokesperson for the eating disorder charity, Beat, said that airbrushed pictures of celebrities and models should carry a disclaimer saying they are not natural.

She said: "Digitally-altered images that change the shape of a body can certainly lead young people to aspire to an ultimate appearance that is not realistically attainable."

Ms George added that there is a difference between airbrushing out slight blemishes and the extreme interference with original images which can be seen in some magazines.

The comments follow Liberal Democrat MP Jo Swinson's recent call for airbrushing to be banned in adverts aimed at children.

Monica Bellucci, Sophie Marceau and Eva Herzigova all recently appeared on the cover of Elle without any makeup, as the trio showed their support for natural beauty.

By James Mould
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