Natural makeup: Demand is up for quality products
During the economic downturn women have learned to be more frugal when it comes to splashing out on beauty treatments, according to one expert, which could mean more people use natural hair care products at home.
Beauty and technology expert Zara Rabinowicz said that impulse buying will make way for more considered purchases, with more women researching their natural makeup before parting with their cash.
"[Women will] also conduct more research into their pricier purchases. Think less impulse, but more considered and you'll have an idea of what the women of 2010 are aiming for," she stated.
The expert added that fans of natural skin care are demanding results from their products and said that more cosmetic companies are upping their games.
Mintel recently claimed that while attitudes of both manufacturers and consumers have been influenced by the global downturn, innovation from industry and consumer resilience have shaped a new attitude towards beauty products going into the new year.
Posted by James Mould
More Natural Hair Care News
-
Patch tests 'important before dyeing hair'
26 Jan, 2012 Ladies looking to cover their grey hair with a natural hair colour may want to follow one expert's advice and ensure they carry out a patch test. -
Conditioning treatments a hair care must
24 Jan, 2012 Ladies may find their hair feels dry and brittle during the winter months as extreme temperature fluctuations and poor weather conditions wreak havoc on tresses. -
Chemical hair dyes can causes skin irritations, expert warns
08 Dec, 2011 Ladies who regularly dye their hair may want to move away from the traditional products they use and try chemical-free alternatives, following one expert's warning. -
Organic shampoo described as kinder to hair
16 Nov, 2011 Organic shampoo is kinder on hair than regular brands that contain chemicals, it has been claimed. -
Styling tools important for a perfect blow-dry, expert says
27 Oct, 2011 Ladies have been advised how to achieve a perfect blow-dry after using shampoo and conditioner to clean their locks.
