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Green Clay Purifying Shampoo

  • Natural Product

    Natural Product

  • Certified Organic Product

    Certified Organic Product

  • Not tested on animals

    Not tested on animals

  • Vegan

    Vegan Product

  • Vegetarian

    Vegetarian Product


Green Clay Purifying Shampoo


Availability: Out of stock


Lovea Bio Purifying Shampoo enriched with absorbent Green Clay, deeply cleanses and restores balance to the scalp. Light, purified and easy to style, your hair is restored to its natural softness.

All shampoo sold at is free from sodium lauryl sulfate (SLS), sodium laureth sulfate (SLES) & ammonium laureth sulfate (ALES).  For more information on the different types of sulfates and the sulfates which are safe to use in organic shampoo please click here

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The Lovea range of certified organic skin, hair & body care is packed with nourishing natural ingredients. The three key ingredients in this range are: Tahitian Monoi (normal hair & skin), Burkina Shea Butter (dry skin & hair) and Moroccan Argan Oil - sometimes know as Moroccan Oil (for skin & hair that needs special care).


Argan Oil or Moroccan Oil has been used for centuries by local tribes in North Africa but only recently has it come to the attention of cosmetic scientists. Research shows that the oil is packed with beautifying ingredients like vitamin E, phenols, carotenes and essential fatty acids, in fact it is over 70% oleic & linoleum acids. These essential fatty acids are also known as the skin vitamin - Vitamin F, and just like other vitamins the body is unable to produce its own Vitamin F.


Lovea sunscreens are certified organic and come with high UVA/UVB ratings. They exceed the toughest E.U rules on SPF protection. Not only that they’re made from gorgeous natural ingredients which protect & feed your skin.


LOVEA Bio uses 100% mineral filters. Unlike chemical filters, mineral filters do not penetrate the skin, they form an invisible barrier on the surface of the skin which reflects UVA-UVB rays. Mineral filters do not interact with your skin and they start working as soon as they are applied. What’s more by using bio-degradable mineral filters you are doing your bit to protect wildlife and marine plant life!

Lovea sunscreens are tested and approved by independent labs to make sure the SPF & UVA-UVB ratings meet strict European guidelines. Lovea sunscreens do not use nano particles prohibited* by Eco-Cert the EU’s organic regulator.  (*Prohibited nano particles are less than 100nm in diameter)


Lovea products are certified organic by the French organic certifying body: Cosmetique Bio & ECOCERT. The entire range is suitable for vegetarians... (as are all eco-cert products)  reviews

Customer Reviews | Write a Review

9 Item(s)

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  • Review by eKomi User
    Good for softening and detoxing the hair. I have curly afro hair and this shampoo has worked wonders and made my hair even softer and less frizz.
    (Posted on 14/05/2017)
  • Review by eKomi User
    This shampoo does not make my head itch and give me a flakey scalp. it lathers up beautifully and leave my hair feeling clean but not dry. I have already recommended it to my friends
    (Posted on 12/06/2016)
  • Review by eKomi User
    the shampoo cleans scalp and hair very well. Worth trying if you have want to keep you hair fresh for longer.
    (Posted on 11/04/2016)
  • Review by eKomi User
    Not to keen on the smell and didn't make my greasy hair any better. Not really a fan of the Lovea range.
    (Posted on 16/11/2015)
  • Review by eKomi User
    I have thin hair and also hair loss. This adds volume to my hair and it feels squeaky clean after washing. Love it!
    (Posted on 14/11/2015)
  • Review by eKomi User
    Nice smell. I use weekly to get rid of build up and makes my hair very soft.
    (Posted on 28/09/2015)
  • Review by eKomi User
    I love the smell and normally use the normal Lovea shampoo, but as I seem to have to wash my hair every two days as it goes greasy I thought I'd try this for a change. For me it made no difference to my greasy hair, so I'll go back to using the normal one.
    (Posted on 03/06/2013)
  • Review by eKomi User
    Lovely products was a bit weary on using it as products i have used have not been good in the past. Left my hair super soft and clean. Would defiantly buy again
    (Posted on 04/01/2013)
  • Review by eKomi User
    smells nice and lathers alot more than i expected makes my hair clean and shiny tho i still get a little bit of an itchy head and flakes after one day but that could just be me i'd prefer to use this than head and shoulders which is the only thing thats stopped it
    (Posted on 06/06/2012)

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All shampoo sold at is free from sodium lauryl sulfate (SLS), sodium laureth sulfate (SLES) & ammonium laureth sulfate (ALES).  For more information on the different types of sulfates and the sulfates which are safe to use in organic shampoo please click here


* Ingredients from Organic Farming 98.9% of total ingredients are natural

Wet hair. Lather a generous amount evenly through the scalp. Work into a light foam.

UK ECONOMY FREE (3-7 days)

UK PREMIUM £2.95 (1-2 days)

UK PREDICT NEXT DAY £4.95 (FREE ON ORDERS OVER £60). Order by 2pm for next working day delivery, we’ll even tell you what time to expect your delivery.  Please note:  orders received before 2pm will be dispatched the same day for next working day delivery.   Orders received after 2pm Friday and anytime on Saturday & Sunday will be dispatched the following Monday.  Working days exclude Saturdays, Sundays and Bank Holidays.  UK Mainland only, excludes Scottish Highlands.

INTERNATIONAL ORDERS £4.95 - Delivery by Royal Mail 1st Class Airmail. Orders posted to countries outside the EU may be subject to import charges. 

INSURANCE - We automatically insure your parcel so you never need to worry about being out of pocket if your parcel gets lost or stolen.   Our insurance does not cover parcels delivered to any safe places you may nominate to have your parcel left when you are not home at the time of delivery.  It is your responsibilty to make sure the nominated place is safe!

You can expect nothing less than five star treatment when you order from mypure. Find out more here

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mypure was one of the uk's first online destinations to buy purely natural and organic beauty products - handpicked to represent the crop of the world's best and most effective beauty brands, from cult buys to everyday essentials for you and all the family...

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