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Organic Formulations


  • Reviews and recommendations

    Posted on Apr, 11 2014 Getting a reputation As a reputable supplier of natural, green and organic beauty products, Mypure is happy to have new and everyday essential items regularly tested and tried. However, Mypure take a firm stance on animal testing of any kind - it alm
  • A winning foundation

    Posted on Apr, 05 2014 Every good build starts with a decent foundation, a layer on which to build. The same can be said of your make-up. Not that we're suggesting you trowel it on! After all, the natural look is so now. The various and recent Fashion Weeks saw to that. Na
  • Keeping pets safe with organic products

    Posted on Jun, 26 2012 Organic beauty products are not only beneficial to humans, but also animals.When opting to ditch chemicals it makes sense to commit to this lifestyle change, allowing pets to also feel the positives of natural ingredients.Organic Formulations Organi
  • Natural deodorants 'may see rise in demand'

    Posted on May, 02 2012 The deodorant and antiperspirant industry is currently enjoying a bit of a boom, and not just because we're heading in to summer.According to Mintel's latest report in the US this market has grown by 16 per cent between 2006 and 2011.Scented
  • Organic skincare products far better than synthetic

    Posted on Sep, 19 2011 Organic skincare products provide long-term benefits that help boost the mind, body and soul.This is according to makeup artist and skincare specialist Sophie Chamings, who explained how chemical-free cosmetics are best."Natural ingredients are
  • Doctors advise using organic shampoo

    Posted on Jul, 01 2011 If you're looking to keep your body in tip-top shape when heading to the beach this summer, organic shampoo could be the perfect hair product to use.This is after doctors at the New York-based Mount Sinai Medical Center found that weight gain co

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mypure Promise

To be a trusted source of safe, effective natural beauty:

naturally better beauty

Est. 2004

mypure was one of the uk's first online destinations to buy purely natural and organic beauty products - handpicked to represent the crop of the world's best and most effective beauty brands, from cult buys to everyday essentials for you and all the family...

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