Giovanni was founded in 1979 by Hollywood hairstylist Arthur Guidotti, who set out to create salon-performance haircare with a more natural approach. Today the brand combines its professional salon heritage with botanical ingredients and performance-driven formulas designed to cleanse, condition and style hair effectively without unnecessary harsh ingredients.
Giovanni was founded in 1979 by Hollywood hairstylist Arthur Guidotti, who set out to create salon-performance haircare with a more natural approach. Today the brand combines its professional salon heritage with botanical ingredients and performance-driven formulas designed to cleanse, condition and style hair effectively without unnecessary harsh ingredients.
